Way back in January I decided that this was the year that I was finally going to set my sights on the rebrand that I had been thinking about for 4 years.
I had never fully embraced the name 'Walled Garden Weddings' but during my time at ‘The Walled Garden at Mells’ it made sense.
Now to find a new name. I thought I had come up with the perfect one 'Verdant Revelry' (hang on, I'll get there) so I arranged a meeting with Katie at Edie and Chalk to talk through ideas. She was perfect! She listened intently to me and the vibe I wanted whilst guiding me down a path to really understand where I was going. When she sent me the brand guidelines, I jumped for joy 'yes, I said, yes!' She had embodied everything that I wanted, but, there was still something not quite right. I still wasn't totally convinced about the name. It just didn't roll off the tongue! So, back to the drawing board. My original choice had been 'Verdant Green' but a Google search bought it up as a gardening firm, arghhh! I still liked 'Verdant' and I still liked 'Green' so I literally went through a dictionary and thesaurus until I hit upon it. 'Copper Green', I said it again, then I said it to my husband and it was the first time that he hesitated rather than saying 'nope, next'. That's it! I've got it!
Now you can’t have a sparkly new website and beautiful logo and not have a set of cohesive photos to go with it so, I decided to arrange a shoot. I’ve been mulling this over in my head for a long time so I had a fair idea of how I wanted it to look. I had met the ‘Saint sisters’ a few years ago when doing flowers for Alex’s wedding and knew that they were a perfect fit. Alex couldn’t because it was getting quite close to her giving birth (and baby Bella is so very cute) but Sophie was up for helping me – yeh! I’d also met Elinor @huncho earlier in the year when she asked me to provide some flowers for a Winter shoot and I instinctively knew that her photography would work perfectly.
I got in touch with Sophie at Wick Farm which is a beautiful wedding venue to ask if it would be possible to do it in her hay barn. Sophie is the kindest type of human and it felt so right to hold it somewhere that felt familiar and safe. One final piece was missing and it was a bit of style! I had met Imogen at Luck and Lace previously and knew that her strength was making spaces look memorable and special. So now, everything was set! As Elinor @hunchco was shooting I knew that it was going to be perfect. Everything was as sustainable as possible, Imogens super stylish collection of hire furniture and impeccable taste sat perfectly, Sophie @saintsbyname and her gorgeous mane of hair looked incredible, the beautiful vintage pre loved wedding dresses from Kate at heartfeltvintage couldn't have been more perfect and a bucketful of more focal homegrown flowers came from Cobi batch cottage flowers to sit alongside my garden offerings and top it off.
If you are considering a rebrand then go for it. It is so much easier to put yourself out there when you have a brand that fits you perfectly!